March 13, 2020
PAO Severstal, one of the world’s leading steel and steel-related mining
companies, has completed the acquisition of 100% of the shares of Sintez-CIP
Ltd and Sintez PP Ltd, the owners of the only producer and supplier of carbonyl
iron powders in Russia and the CIS region.
Sintez-CIP will become part of Severstal’s metalware manufacture division
and will be under the operational management of Sergey Kovryakov, CEO of
Severstal-metiz.
Sintez-CIP enterprise (based in Dzerzhinsk, Nizhny Novgorod Region) produces
a wide range of unique carbonyl iron powders for high-tech firms around the
world. Carbonyl iron is widely used in electronics, primarily in the automotive
industry (electronics in cars, electric vehicles), as well as in the
manufacture of household appliances, mobile phones, computers, and televisions.
It is also used in various powder metallurgy processes, metal injection
moulding technologies, the production of diamond tools and artificial diamonds,
the production of magnetorheological fluids (that change viscosity when exposed
to electromagnetic radiation, and are also used in automotive industry and
mechanical engineering), as well as food supplements (carbonyl iron is a
product that can be used as a dietary supplement containing iron).
Sintez-CIP is the second largest producer of these products globally, with
approximately 10% of the market share. The company produced more than 1,500
tons of finished goods last year. More than 95% of the Sintez-CIP’s sales are
export sales.
Alexander Shevelev, CEO of Severstal, commented:
“This investment reflects our focus on two of Severstal’s strategic
priorities – ‘New Opportunities’ and ‘Excellent Customer Experience’. Through
the implementation of breakthrough technologies, we are bringing unique
solutions to the market in order satisfy the needs of modern customers, as well
as, in some cases, anticipating their future demands. Integrating Sintez-CIP
into Severstal will add a new trajectory of development for the Company into
promising markets such as electronics, where we expect sustained growth through
key developments. Examples include the electrification of transport, the
development of telecommunications infrastructure, mobile electronics, and
finally ‘Binder Jetting’, an inkjet 3D-printing technology, which is considered
to be an important technological breakthrough due to its high processing speed
and low costs”.
Andrey Laptev, Director of Business Development and Corporate Venture
Projects at Severstal, added:
“Sintez-CIP has unique competencies that have enabled it to occupy 10% of
the fast-growing global carbonyl iron market, and continually increase its
presence in the most promising segments of the sector. We are aiming for
consistent growth in this high-margin market, using the broad competencies and
market opportunities Severstal has cultivated. Our overarching goal is to
create a world-class powder metallurgy center of excellence within the
business. Sintez-CIP allows us to expand our market influence, and also creates
a springboard for us to enter international markets”.
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